Netflix Adaptation Boom Drives 4.5 Billion Views, Causes Massive Spikes in Book Sales
Netflix is continuing to invest heavily in literary properties.
RMN Stars OTT Desk
December 9, 2025
Netflix has confirmed the immense power of book adaptations, noting that great stories successfully travel across countries, languages, and mediums. So far in 2025, book adaptations have driven over 4.5 billion global views on the platform, appearing on the Global Top 10 lists every week of the year. This success follows previous hits like Bridgerton, The Queen’s Gambit, Lupin, and Leave the World Behind.
The 2025 lineup, which includes Frankenstein, The Woman in Cabin 10, The Hunting Wives, The Thursday Murder Club, and Ransom Canyon, has proven that Netflix content can drive extraordinary market interest for the source material.
According to Netflix, publishers are reporting dramatic surges in sales and interest concurrent with Netflix premieres. Following the release of the film adaptation, the movie tie-in edition of Mary Shelley’s classic novel Frankenstein saw a 180% spike in sales, according to Penguin Random House. The novel was also the sixth most searched book on Google in 2025.
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The adaptation of May Cobb’s The Hunting Wives (originally published in 2021) saw particularly explosive growth. Book publisher Berkley reported a +5,000% increase across all formats year over year in the one week following its Netflix premiere, leading the publisher to go back to press twice on the trade paperback. The book also shot to #1 on Amazon’s Best Sellers list in Women’s Psychological Fiction. Furthermore, the audiobook for The Hunting Wives experienced a 605% increase in global listening on Spotify in the two weeks following the adaptation’s debut.
Other titles experiencing a resurgence include Ruth Ware’s The Woman in Cabin 10, which saw sales jump 190% year-over-year in response to the Netflix adaptation. The series effect was felt internationally as well, with the graphic novel El Eternauta seeing demand soar, resulting in a 900% increase in sales in Argentina. The graphic novel’s publisher, Grupo Planeta, has already printed 21 editions. The adaptation of Jodi Thomas’s Ransom Canyon, first published in 2015, has found a “vibrant new audience” since its April 2025 release, driving excitement for its upcoming Season 2.
Looking ahead, Netflix is continuing to invest heavily in literary properties. The company announced the acquisition of rights to Emily Giffin’s best-selling novel All We Ever Wanted, which is currently in development as a series adaptation with producers Hello Sunshine, Final Twist Productions, and Quay Street Productions. The streaming giant also confirmed its 13th collaboration with Harlan Coben, with two new adaptations, Run Away and I Will Find You, scheduled to arrive in 2026.
Anticipated adaptations coming soon include His & Hers (based on the Alice Feeney book) on January 8, 2026, and People We Meet on Vacation (based on the Emily Henry book) on January 9, 2026. Also scheduled for release are Seven Dials Mystery (Agatha Christie), The Age of Innocence (Edith Wharton), and the returns of highly popular series, including Bridgerton Season 4 and Lupin Part 4. Other projects in the pipeline include The Twilight Saga: Midnight Sun (Stephenie Meyer, Animated Series) and Vladimir (Julia May Jonas, film).
Courtesy: Netflix
