An Australian wine brand Jacob’s Creek and Serbian tennis star Novak Djokovic released Tuesday the second ‘Made By’ film series.
The new set of films, ‘Made By Moments’ reveals memorable meal moments that have real meaning in Novak’s life. The series features two films and a new star alongside Novak, his wife Jelena Djokovic.
The personal and reflective films are the second instalment of the ‘Made By’ series, and provide an insight into the people, places and passions that Novak is ‘Made By’.
First Date – A laugh that’s lasted a lifetime
The first film, ‘First Date’ is filmed from both Novak and Jelena’s perspectives, highlighting the difference in opinion between a husband and wife of a memory from ten years ago.
Tradition – A celebration that’s travelled generations
The second film, ‘Tradition’ takes viewers back to Novak’s childhood, as he shares memories of special meals that his family celebrated together.
Commenting on the films Djokovic said, “The ‘Made By’ film series allowed me to reflect on moments in my life that have forged everlasting memories.
“My first date with my wife was a pinnacle moment in my life, a meal that changed me forever. Filming the story of our first date was great fun, I honestly felt taken back to being a nervous 18 year old across the table from the most wonderful girl I had ever seen, the woman who is now my loving wife and mother of our little boy, Stefan.
The second film focuses on family meals and luck – and I think you can say since those childhood moments I’ve been a pretty lucky guy!”
Derek Oliver, Global Marketing Director of Jacob’s Creek said, “Jacob’s Creek celebrates bringing people with a love of food and wine together, creating memorable meal moments. Not only do we enjoy sharing what Jacob’s Creek is Made By, but we love sharing stories of what people are Made By. We have unlocked two of private moments with Novak, and we look forward to sharing these stories with the world.”
Directed by Steve Callen, the two part series will be launched globally today, January 13, 2016.