Procter & Gamble brand Braun has signed leading actress and beauty icon, Jessica Alba, as its new Beauty Brand Ambassador.…
Lionsgate Signs Deal with Leone Film Group in Italy
As part of the continued expansion of its worldwide distribution infrastructure, Lionsgate (NYSE: LGF), a leading global entertainment company, has…
Pepsi Creates Mini Hollywood for the Oscar Night
As an official partner of the 86th Academy Awards, Pepsi will celebrate the Oscar night with its latest 60-second creative…
Lipton Partners Disney Muppets for Academy Awards
Unilever brand Lipton revealed plans for the launch of its “Be More Tea campaign,” a new global brand positioning encouraging…