Specialty apparel and accessories retailer Express, Inc. (NYSE: EXPR) unveils the Express Spring 2015 Campaign, starring brand ambassador Kate Upton. Shot on location in Miami, Florida by the acclaimed photographer Mario Sorrenti, the campaign debuts in February 2015.
“Visionary photographer Mario Sorrenti and fashion icon Kate Upton were the perfect combination to channel the new Spring Campaign in South Beach. Sorrenti brings an innate sexiness to his images, and we love how he captured Kate’s beauty and confidence too,” said Elizabeth Crystal, chief marketing officer at Express.
Available in-store and online at express.com beginning this month, the Spring Collection features tropical florals, nautical stripes and bold colors, heating up classic warm weather silhouettes for the season.
“After a long winter, I’m excited to slip into the new Express collection. I’m a Florida girl at heart and feel most confident wearing sundresses, breezy tops and of course, my go-to classic shorts and camis,” said Upton.
Express is a specialty apparel and accessories retailer of women’s and men’s merchandise, targeting the 20 to 30 year old customer.
