Telemundo, a division of NBCUniversal Hispanic Enterprises and Content, announced Tuesday that the multi-faceted award-winning actress and singer Lucero will host its upcoming mega-reality musical competition, “Yo Soy El Artista” (I Am the Artist), slated to premiere in September.
Given her extensive artistic career, the Mexican-born actress, television host and multi-platinum singer joins Telemundo’s new Sunday prime-time reality competition as a master of ceremonies, where she will not only host the competition, but also have a say in the future of the contestants.
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With castings completed across major cities in the U.S. and Puerto Rico, “Yo Soy el Artista” will feature talented contestants who will have to sing, dance and demonstrate star quality and showmanship, in an intense 13-week competition where the winner will be named the ultimate true “Artist.”
“I am extremely happy to be the host of ‘Yo Soy el Artista,’” said Lucero. “It is a powerful reality concept with all the necessary ingredients to discover great new talent and develop them.”
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Telemundo and Spain’s Reset TV partnered to jointly own, develop, produce and distribute this reality competition series based on an original concept from Reset TV founders Toni Cruz and Josep Maria Mainat, the creators of popular entertainment formats such as Cronicas Marcianas (Martian Chronicles), Mira Quien Baila (Look Who’s Dancing) and Operacion Triunfo (Star Academy), among others.
Telemundo’s multiple platforms include the Telemundo Network, a Spanish-language television network featuring original productions, theatrical motion pictures, news and sports events.
